Xerox Chooses Rapid Insight

November 29, 2005, Conway, NH – Rapid Insight Inc., a leading provider of data mining and predictive modeling software and solutions, today announced that Xerox Corporation has selected Rapid Insight® Analytics to help refine its sales outlook process and help strengthen the productivity of its sales force.

The software will be used to help Xerox continuously improve the processes it relies on to manage sales forecasting data. The project is part of Xerox's overall Lean Six Sigma program, designed to streamline operations and strengthen value creation for Xerox customers.

"We chose Rapid Insight Analytics because it allowed us to analyze data in both a fast and intuitive way. It helped us achieve an optimal solution very quickly," said Dave Rowlands, vice president of Lean Six Sigma for Xerox North America. "We expect our sales representatives will be able to devote even more time to developing solutions that make our customers more successful."

"Rapid Insight Analytics enables sales, marketing and technical personnel to look at their data in an entirely new way, gaining insights they never had before," said Mike Laracy, President & CEO of Rapid Insight. "By streamlining and simplifying analytics, our solutions enable organizations like Xerox and MCI to optimize the value of their stored data."