Response models are typically used to predict the probability of a customer or prospect responding to some type of offer or solicitation. Heavily used in the direct mail industry, response models can be of value to organizations in almost every industry. In this...read more
Rapid Insight combines a powerful predictive modeling tool and an intuitive visual interface into an easy-to-use, Windows-based software package that anyone can use. This short, engaging product demonstration will give you a high level understanding of what’s possible...read more
In this session Chuck McClenon from UT Austin and Mike Laracy from Rapid Insight discuss some of the statistical concepts behind predictive modeling. From demystifying R-squared to understanding how hypothesis testing and p-values work, this session will give...read more
Rapid Insight was a top three finalist in the DMA Veera Predict Challenge, a predictive modeling competition sponsored by the DMA Analytic Council and CAC Group, Inc. Companies from across the globe compete in the analytic challenge. Teams range from analytic software...read more
Rapid Insight® Veera Predict provides an incredibly efficient way of finding relationships in your data and building predictive models. By focusing on ease of use, speed of analysis, and automation of predictive modeling, this software solution is enabling hundreds of...read more
In this video, learn how the Whitney Museum helped increase their Fundraising Efforts and how they incorporated the use of Rapid Insight's Services Team...read more
Rapid Insight® Veera Predict version 3.0 makes it easier than ever before to analyze and automine your data and build reliable statistical models at lightning speed. Check out this short video to learn about all of the new...read more
Presented by Data Analysts Chelsea Drake and James Dye of the College of William & Mary A useful campaign pyramid facilitates the progression of a prospect philanthropic lifespan from initial donor to major gift prospect. With the use of data analytics and targeted...read more
In this interview, we talk with Peter Johnson, a healthcare consultant. Peter has broad industry experience and was the Chief Information Officer at Dartmouth-Hitchcock for more than 25 years. Peter talks about the quickly changing landscape in healthcare, and where...read more
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